This is a logo artwork in collaboration with the beer brand 'Blue Moon'. This work was exhibited at a contest held by 'Lotte Liquor' and 'Color Museum', which import 'Blue Moon' from Korea, and won the second prize. We took the basic form of the existing 'Blue Moon' logo and renewed the 'Blue Moon' logo by adding imagination and fun.
The original background of the existing logo was expressed in the sea, and the orange, which is always with the 'Blue Moon' beer, was expressed in the sun, representing two men and women enjoying a vacation on the setting sea. It contains an enemy expression that what each other needs may be a couple, a couple, but what we need in the sea on a summer day may be a 'Blue moon'.
